Delta CEO Ed Bastian Set to Deliver Historic Opening Keynote at CES 2020


Delta Air Lines CEO Ed Bastian | Photo by Delta.

Delta Air Lines CEO Ed Bastian will be in Las Vegas for the Consumer Electronics Show (CES) 2020 on January 7th to deliver an opening keynote speech on the company’s vision of the future of air travel. This keynote will mark a historic moment for CES, as this will be the first time that a representative from a major airline will be delivering an opening address at the show. He is set to deliver his keynote at 0900 Pacific Time, or 1700 Greenwich Mean Time (GMT) in the Venetian Palazzo Ballroom.


Delta is primarily focused on promoting improvements in passenger experience, and how the synthesis between improvements in technology and a strong workforce can benefit the overall flying experience by way of reducing stress, as well as increasing consumers’ overall happiness and satisfaction with their flights. “Travel has become an essential part of our lives, and CES is the perfect stage to show the world how technology and innovation – combined with the best employees on the planet – will transform the future travel experience for customers across all points of the journey,” Bastian said.


For aviation and travel enthusiasts alike who cannot attend in person, the Consumer Technology Association (CTA) will make a webcast/livestream available for viewers to be able to watch from around the world. According to the CTA President Gary Shapiro, “Biometrics, (Augmented Reality/Virtual Reality), mobile technology, and more are simplifying travel today and fundamentally changing travel in the future, representing a growing, trillion-dollar industry supporting millions of jobs across the world. Attendees will be able to see and experience for the first time the promise technology holds for the travel and tourism industry and we look forward to hearing from Delta who is leading the way.”


It is also certainly fitting that Mr. Bastian is representing Delta at the CES, as the airline has long had a significant market share on the CES traffic at the annually held event in and out of Las Vegas. This provides the show's attendees with access to many more international markets by way of Delta's larger, more premium fleet of wide body aircraft such as refurbished 777’s, A330’s, and A350’s to ferry the tens of thousands of event guests to and from around the world in places such as Amsterdam, London-Heathrow, Paris, Seoul, Shanghai and Tokyo. This additional capacity is on top of Delta’s already-strong Las Vegas network that includes 57 peak-day flights to 12 destinations.

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